Top Ten Things Learned at ISE 2015

In a few hours our staff is flying back from Amsterdam after exhibiting at the Integrated System Europe Show.  Unfortunately I did not attend this show but I was in hourly communication with the staff to say informed and engaged on social media.  Trying to cover a show while not being at the show was a challenge and sometimes humorous.

Here is a list of the top ten things I learned from ISE 2015 while not attending:

1. Brent, when tired uses Ethereal Home Theater, the former name of Metra Home Theater Group in a rAVe Pubs video.
2. Demonstration videos create booth traffic
3. Make note of time difference when texting staff in Amsterdam, sorry guys.
4. ISE attendance has exploded
5. ISE is the fastest growing and best attended AV show in the industry
6. The show next year will be 4 days instead of 3.
7. ISE2015 was a parade of innovative projectors, displays, video walls and 4K everything.
8. If we want an eye catching booth for ISE 2015, we need holograms and videos.
9. 99% of the crowd know exactly what they do and what they need
10. The Marketing Director should attend next year!